Digital Marketing Specialist at Wolf Oil in Hemiksem

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Wolf Oil

Digital Marketing Specialist

Hemiksem, Belgium·Full-time·Posted 1 month+

Location: Hemiksem, Belgium
Category: Other
Job type: Full-time
Seniority: Entry level
Language: en

Job details

If you are a hands‑on digital marketer who enjoys the full spectrum of digital operations, from website updates and marketing automation to social media coordination, analytics, and agency management, you will feel right at home here. You will play an important role in keeping our global channels accurate, consistent, and performing at a high level across teams, regions, and platforms.

Your Responsibilities:

**Social Media Management **

Define the Social Media strategy and keep the global social content calendar updated at all times.
Owner of all Social Media accounts (LinkedIn, Facebook, Instagram) for Wolf Lubricants, Champion Lubricants and Wolf Oil Corporation.
Act as main contact for regional marketing and collaborate with regional agencies when needed for their social media campaigns.
Drive end to end regional campaigns from set up to performance tracking and improvement planning.
Collaborate with our in-house design studio for creation of social media assets in line with the global content plan and in collaboration with Brand & Partnerships.
Act as the primary contact for the social media agency; quality-check all content and copy.
Respond to interactions on global accounts and escalate issues to the correct internal owners.
Ensure global social content is consistent, accurate and on-brand.

**Digital Content & Channel Management **

Update website content (pages, blogs, navigation) and ensure alignment with digital strategy via Kontent.ai CMS.
Manage translations workflows
Support the creation, preparation, and publishing of email content for newsletters, product updates, events and campaigns

**Data, Reporting & Quality Monitoring **

Maintain digital dashboards and compile quarterly performance reports.
Support digital analytics (HubSpot, Google Analytics, Meta Suite) and interpret data to provide insights and proactively flag improvements
Develop and implement a structured framework for global and local performance reporting, as well as standardised training programmes and compliance guidelines for local agencies

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