Are you our new business driver & sales lead for our Defence growth journey? Join us for a great opportunity to make an impact!
With a changing global security landscape and more conflicts emerging, the need for resilient, secure communication in the Defence sector is increasing. At Westermo, we believe our industrial data communication solutions can contribute to protecting people, critical infrastructure, and society. We approach this opportunity with a strong sense of responsibility – focusing on enabling safe and secure operations.
As our Sales Director Defence, you will act as the business driver and sales lead for the Defence segment at Westermo. This is a new role and initially a rather hands-on role. You will personally drive business development and sales, meeting with customers frequently, and closing complex deals.
Are you our new Sales Director for Defence?
Defence is an emerging focus area, making this role both pioneering and operational. In this senior role, you will be responsible for hands-on business development and sales execution. You will:
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Identify and develop key accounts and long-term relationships with Defence forces, prime contractors, OEMs, integrators, and national agencies
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Drive and close complex sales opportunities, including RFP/RFQ responses and negotiations
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Build early reference cases, structured pipelines, and scalable growth plans
You will join our team Global Industries, a strategic commercial organization developing growth in Westermo’s key global segments. You will report to Pierre Öberg, Market Director Global Industries, and collaborate with regional sales, product management, cybersecurity, and marketing teams to transform Defence into a scalable global segment for Westermo.
Responsibilities
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Drive Defence business development and sales, with strong personal engagement in customer meetings and deal execution
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Build and manage key accounts across Defence forces, prime contractors, OEMs, integrators, and national agencies
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Lead complex RFP/RFQ, solution shaping, and commercial negotiations
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Develop early reference cases, structured pipelines, and scalable growth plans
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Define and refine Defence sales and market strategy, including target customers and positioning
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Work closely with regional sales, especially in the Nordics and German‑speaking countries
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Influence the product roadmap based on Defence requirements and cybersecurity standards
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Build relationships within the broader Defence ecosystem (partners, integrators, agencies)
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Support Defence‑focused marketing, events, and content
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Monitor market trends, regulations, procurement processes, and competitors, ensuring responsible business decisions
Who Are We Looking For?
We are looking for an experienced Defence business developer and sales leader who enjoys both strategy and hands‑on execution. You thrive when meeting customers, driving opportunities, and closing complex deals while building sustainable long-term growth.
You are:
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A strong sales driver capable of owning complex deals end‑to‑end
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Strategic, analytical, and able to turn insights into actionable plans
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Skilled in building trust‑based relationships in demanding Defence environments
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Collaborative, pragmatic, and effective across disciplines
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Passionate about industrial networking and secure communication
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Comfortable working across cultures in the Nordics and DACH region
Requirements
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Proven experience in Defence business development and sales
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A well-established network across the leading companies and decision-makers in the Defence industry
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Knowledge of Defence procurement and tendering processes
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Experience with data communication or mission‑critical technologies
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Ability to build and manage long‑term key accounts
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Strong track record of leading complex sales cycles
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Experience growing new business areas, building pipelines, and establishing reference cases
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Hands‑on sales across multiple geographies (Nordics/DACH)
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Familiarity with ecosystems and partner networks
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Strong English communication skills
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Based in the Nordics or German‑speaking region, with frequent travel
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Meritorious
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Understanding of industrial networking (ethernet, routers, switches, secure networks)
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Experience from industrial communication vendors, OT/IT cybersecurity, or critical infrastructure sectors
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Knowledge of Defence standards and certifications
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Additional languages (Swedish, German)
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Engineering, telecommunications, cybersecurity, or similar education
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In return, we offer
At Westermo, you will be part of an open, collaborative, and international environment where both results and long-term relationships matter.
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A dynamic and innovative workplace with cutting-edge technology in industrial data communication and secure networks
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A culture built on team spirit, trust, and knowledge sharing, where your experience and ideas truly matter
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Opportunities for professional and personal development, including leadership and industry visibility as the Defence business grows
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Competitive employment conditions and benefits in line with local market practice
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Basic Information
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Job Title: Sales Director Defence
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Location:
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Preferably Västerås, Sweden (on-site 2–3 days per week), or
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One of our locations in Mainz, Germany or Bubikon, Switzerland (hybrid, with regular presence in the office).
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Candidates based elsewhere in the Nordics or German speaking countries may also be considered, with regular presence in one of these offices.
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Extensive travel required (estimated 50 days per year)
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Job Type: Full-time
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Employment Contract: Permanent
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Application:
We review applications on an ongoing basis, so we encourage you to apply as soon as possible.
Contact:
For questions about the role, please contact
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Hiring Manager: Pierre Öberg, Market Director Global Industries
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HR / Recruitment contact: Elin Sandell, HR Specialist
About Westermo
Welcome to a rapidly growing international company, thriving at the forefront of cutting-edge technology. Westermo develops and manufactures advanced devices for industrial data communication, used in mission-critical installations and harsh industrial environments. The very robust and secure communication networks built with our products provide a high value for our customers.
We are focused on leveraging growth opportunities in our market and are devoted to delivering the world's best industrial networks. This is achieved through a very dynamic work environment where teamwork and loyalty are valued. Strong and honest relationships with colleagues, customers, and suppliers are important to us. We have an open culture where we share knowledge, learn from one another and explore new ideas, allowing us to constantly improve.
Westermo is a leading provider of Industrial Data Communications equipment to the global market. Sales are conducted through our own offices in key markets in Europe, North America, Australia and Asia, as well as through distributors and OEM customers worldwide. Development and manufacturing take place in Sweden, Ireland, Germany and Switzerland. Westermo was founded in 1975 and today has over 480 employees with a turnover of around 1 Billion SEK. The company is a wholly owned subsidiary of Ependion, listed on the Nasdaq OMX Nordic stock exchange.
This is a unique opportunity to be the business driver and sales lead for a responsible Defence growth journey at Westermo – combining hands-on dealmaking with the chance to shape a global segment from the ground u****p