Amazon EU - eTrade Marketing Manager

Position Title: Amazon EU - eTrade Marketing Manager

Location: Idstein, Germany

Work Arrangement: Hybrid 1 Day in Idstein

Employment: Permanent / Full Time

Come make the world and accelerate your success.  

It takes great people to achieve greatness. People with a sense of purpose and integrity. People with a relentless pursuit of excellence. People who care about making things better For Those Who Make The World™. Sound like you? Join our top-notch team of approximately 48,000 diverse and high-performing professionals globally who are making their mark on some of the world’s most beloved brands, including DEWALT®, BLACK+DECKER®, CRAFTSMAN®, STANLEY®, CUB CADET®, and HUSTLER®. 

What You’ll Do

As Amazon eTrade Marketing Manager, you’ll be part of EMEA-ANZ eCommerce team located across the region, reporting directly to the Amazon EU Commercial Director.

You’ll get to:

• You will own the full sales cycle of our products on Amazon for your assigned markets and categories, from listing products to developing activation plans with partners.
• You will analyze your market to identify the most important brands and categories, collaborating with Amazon Key Account Managers and cross-functional stakeholders to drive performance.
• You will maximize sell-out performance by managing Glance Views, Conversion, and ASP at the Sourcing/Manufacturing PCOGS level.
• You will leverage your SEO/SEA expertise and Amazon native tools (such as Vendor Central, Vine, and Bundling) to improve conversion rates, maintain low RepOOS%, and plan impactful deals to win market share during key moments.
• You will engage with our agency to communicate strategic priorities, monitor advertising performance metrics (CPM, CTR, CPC, ROAS, CVR), and optimize campaigns through regular collaboration.
• You will ensure our trade-up strategy is transparent to shoppers and create cross-selling opportunities across product ranges.
• You will report weekly on POS performance, applying the Pareto and 5 Whys approaches to identify key insights.
• You will continuously monitor and adapt to the online competitive landscape to secure our target channel position and develop best practices for Amazon e-commerce and digital marketing.
• You will maintain regular contact with the AVS responsible for your brands and categories at the European level.
• You will actively defend our brand through Brand Registry, working closely with the legal department and SBU teams to protect our interests

The Person:   

You love to learn and grow and be acknowledged for your valuable contributions. You’re not intimidated by innovation. In fact, you embrace it. Wouldn’t it be great if you could do your job and do a world of good? You also have:  

• You have a doer mentality and the drive to get things done under time pressure.
• You possess strong analytical skills to identify the real drivers of performance.
• You demonstrate excellent written and verbal communication skills in English and in the language of the market you represent.
• You have the ability to manage a diverse range of stakeholders both internally and externally.
• You show a robust sense of ownership and can manage several projects simultaneously while focusing on key priorities.

What You’ll Receive

You’ll receive a salary and a great benefits plan:

• Medical, dental, life, vision, wellness program, disability, 401(k), Employee Stock Purchase Plan, paid time off and tuition reimbursement.
• Discounts on Stanley Black & Decker tools and other partner programs.

How You’ll Feel

We want our company to be a place you’ll want to be – and stay. Being part of our team means you’ll get to:

Grow: Be part of our global company with 20+ brands to grow and develop your skills along multiple career paths.

Learn: Have access to a wealth of learning resources, including our Lean Academy, Coursera® and online university.

Belong: Experience an awesome place to work, where we have mutual respect and a great appreciation for diversity, equity and inclusion.

Give Back: Help us continue to make positive changes locally and globally through volunteerism, giving back and sustainable business practices.

What’s more, you’ll get that pride that comes from empowering makers, doers, protectors and everyday heroes all over the world. We’re more than the #1 tools and storage company and #2 security solutions provider, with a leading presence in engineered fastening. We’re visionaries. Industry 4.0 innovators. As successful as we’ve been in the past, we have so much further to go. That’s where you come in. Join us!

We Don’t Just Build The World, We Build Innovative Technology Too.

Joining the Stanley Black & Decker team means working in an innovative, tech-driven and highly collaborative team environment supported by over 58,000 professionals in 60 countries across the globe. Here, you’ll get the unique chance to impact some of the world’s most iconic brands including STANLEY TOOLS, DEWALT, CRAFTSMAN, MAC TOOLS and Black + Decker. Your ideas and solutions have the potential to reach millions of customers as we work together to write the next chapter in our history. Come build with us and take your career to new heights.

Who We Are 

We’re the World’s largest tool company. We’re industry visionaries. We’re solving problems and advancing the manufacturing trade through innovative technology and our Industry 4.0 Initiative. We are committed to ensuring our state-of-the-art “smart factory” products and services provide greater quality to our customers & greater environmental and social value to our planet. We are unique in that we have a rich and storied history dating back to 1843, but that hasn't stopped us from evolving into a vibrant, diverse, global growth company.

Global Benefits & Perks
You’ll be rewarded with a competitive salary plus receive entitlements and benefits unique to your country of hire. 

What You’ll Also Get

Career Opportunity: Career paths aren’t linear here. Being part of our global company with 60+ brands gives you the chance to grow and develop your skills along multiple career paths.

Learning & Development: 
Our lifelong learning philosophy means you’ll have access to a wealth of state-of-the-art learning resources, including our Lean Academy and online university (where you can get certificates and specializations from renowned colleges and universities).

Diverse & Inclusive Culture:
We pride ourselves on being an awesome place to work. We respect and embrace differences because that’s how the best work gets done. You’ll find we like to have fun here, too.

Purpose-Driven Company:
You’ll help us continue to make positive changes in the local communities where we work and live as well as in the broader world through volunteerism, giving back and sustainable business practices.