🌍 Location: London / Paris or Madrid
🗣️ Languages: English (Fluent)
📜 Contract: Full-time 12 month FTC
Powered by Konecta Group, we support our partner's digital transformation and cultural change by staying transparent and inclusive, seeking for progress rather than perfection.
We are currently looking for a MarTech Specialist** **who will help us to drive crisp service, automation and innovation within Coca-Cola’s consumer engagement, and social media marketing technology stack, as part of our outsourced collaboration with The Coca-Cola Company.
An important part of our ecosystem is our Consumer Engagement and Social teams. This team is responsible for engagement and daily interaction with our final consumer, social reporting, clarifying doubts and following up on quality complaints, among other elements. This role will act as a key enabler of the Consumer Engagement Team.
You will have **2+ years **of experience in the social media marketing space, either within social media reporting, social community management or social tool administration or governance role. Experience within consumer care, and social media marketing technology tools such as Sprinklr, Netbase is essential. You will also be able to provide centralized & networked social, consumer-focused channel governance. You should have the ability to provide input into strategic product management roadmaps & innovation ambitions. You will enable standardized social reporting to global standards & enable local reporting (queries, templates, tagging etc) in SPINKLR. You will help local markets representation within the social martech stack, manage. You will enable reporting for campaign facilitation – more coordination, facilitation, orchestration, efficiency, customization when needed. Training on specific tools and systems will be provided.
Example tasks:
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Focus on intake ticket system (JIRA) and SLAs in place to support the teams with Spinklr, Social MEdia Calendars etc...
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Suggest automation ideas
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Tool configuration, QA, localization of global reporting dashboards, local dashboard requirements (customization)
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Focus on tagging within social martech
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Native social channel governance, password management
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Consumer care and Social care martech local training guides, onboarding, offboarding
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Requirements gathering for reporting and martech enhancements
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Adoption and rollout of new standards, features, methodologies, systems, projects across reporting and martech at regional and local levels
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Automation focus across reporting and martech
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Facilitate local, regional, global routines and communication/coordination between hubs and global reporting/martech
Who are you?
Above all, you are **passionate about Consumer Care, social media marketing as well as Marketing Technology and SAAS tools. **You aren’t afraid to dive deep into the social technology stack and become a SME on our environments. You are a **hard-working **individual with a background in either Consumer Care, Social Media, MarTech or Analytics.
You have exceptional written and verbal communications skills, you like working at **global and local level **and have and prior experience with popular consumer care management/social media management tools (Sprinklr, TweetDeck, HootSuite, Sprout Social, etc).
You demonstrate an understanding of the social technology universe, trends in automation in the space and knowledge of key** digital best practices.** Someone who is digitally savvy enough to understand how Microsoft Lists works and who can easily learn more about Power Automate (no code required, but being digitally savvy certainly helps). More importantly, someone with good soft skills because there will be a lot of project management and communication efforts to educate, train, support to make this roll-out successful. You don't drive change with programming skills, you drive change by connecting with people.**
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You have experience in **managing multiple, competing priorities, duties and projects. **You are not afraid to get stuck in and take ownership, work under pressure and meet tight deadlines to deliver best-in-market social learnings to continuously engage and retain brand fans.
**Important: **Konecta Digital, Social and Consumer Engagement Team is dedicated to exclusively support the digital strategy of its client Coca-Cola. You will be employed by Konecta Group or our local 3rd party employment partner who will be responsible for all aspects related to the employment contract and relationship. You will be part of an amazing team tasked to drive the digital strategy and transformation for Coca-Cola, covering aspects such as digital marketing & operations, digital commerce, social listening, publishing, data & programmatic, digital experiences and innovation.