The Role (What’s in the Box)
It’s a typical day in our Islands Brygge office. Data is being pulled, patterns are analyzed, and decisions are made on which recipes make it into the meal kits we send to thousands of customers every week. As a Commercial product analyst
(all genders) in our Menu Strategy & Planning team, you use those insights to inform the development of our recipe database, a key component in how our physical product comes together.
Along the way, a simple question comes up:
What actually makes a recipe one that customers come back for?
It’s exactly this kind of question you will help answer. Your mission is to use your analytical expertise to facilitate the development of a broad pool of diverse, well-liked, and affordable recipes to excite and delight our customers, while supporting the planning needs of our menu.
What You’ll Do (The Recipe)
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Analyze data to draw insights about our customers, and provide strategic directions for the development of our culinary product by ensuring that its composition remains healthy considering cost, utilization, variety, retention, and performance toward our customers
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Responsible for translating product and menu composition strategy into clear and aligned recipe development plans
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Responsible for managing the launch of product improvements (e.g. recipe concept launches) to our customers
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Ensure that our recipe planning processes are continuously improved and optimized through creating and structuring processes that ensure coordination of implementation across teams (menu planning, editorial team, recipe developers, and product marketing)
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Ensure high customer engagement by contributing to optimizing our core menu signaletics and communication (e.g. tags, labels, categories, CRM etc.)
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Build and maintain a network of international counterparts enabling you to stay up to date with product planning best practices across markets and have counterparts to contact for support when need be
What You’ll Bring (Your Ingredients)
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Bring your 2+ years of experience translating ambiguous business questions into structured analytical approaches, knowing where to start even when the problem isn't clearly defined
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Have strong commercial instincts that let you** frame analytical problems in business terms**, connect outputs to decisions, and prioritize what actually moves the needle in recipe planning
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Easily find your way around spreadsheets and have experience working with Excel or Gsheet to efficiently merge, transform, visualize, and analyze data. Preferably **coupled with strong SQL skills **that power your ability to uncover hidden insights
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Enjoy collaborating with peers and stakeholders, leveraging your analytics skills to support non-technical colleagues in their creative work
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Communicate findings as clear recommendations, adapting your message to varying audiences from domain experts to senior commercial stakeholders
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Are self-driven and structured in how you manage your work, maintaining quality and timeliness without needing problems to be handed to you pre-scoped
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Are fluent in English, our working language
Above all, we are looking for people who will make HelloFresh better. There are many different ways of developing skills, and we love diverse experiences! So even if you don’t “tick all the boxes” but think you’d thrive in this role, we would really like to learn more about you.
What We Offer (The Toppings)
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HelloFresh Discounts – Enjoy 65% off your HelloFresh Meal Box and 40% off Factor_ subscriptions.
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Learning and Development – Make the most of a dedicated Learning & Development budget and the HelloMint mentorship program.
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Receive 25 days of paid vacation per year, + 5 days of feriefridage. Paid leave also provided for your child’s first sick day.
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Parent Benefits – Benefit from a Parental Leave policy supporting your family needs.
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Compensation and Perks – Includes a 5% company-paid pension and insurance package.
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Health – Access to Spill online therapy, available within 24 hours of request.
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Daily Comforts – Office perks include drinks and snacks, subsidized catered lunches, and breakfast every Friday.
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Fitness and Well-being – Discounts at SATS gym, plus access to sports and exercise clubs.
Are you the missing ingredient?**
**If this sounds like a tasty opportunity, we’d be excited to hear from you. We aim to review your profile and respond within 5 business days.