Product Marketing Manager (IoT / Telco)
Your Role
As a Product Marketing Manager, you will play a critical role in shaping how we position, communicate, and sell our products in the IoT connectivity space.
You will sit at the intersection of Product, Marketing, and Sales — owning competitive intelligence, sales enablement, and go-to-market execution for key use cases.
This is a highly strategic yet hands-on role, requiring deep industry understanding and the ability to translate complex technical concepts into clear, differentiated value.
We are looking for someone who already understands the IoT/telco landscape and can ramp quickly to make an immediate impact.
Why Join Us?
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Join a fast-growing company in a complex, high-value industry
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Work closely with Product and Engineering on cutting-edge IoT solutions
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Be a key driver of how we win deals and differentiate in the market
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High visibility and impact across Sales, Marketing, and Leadership
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Opportunity to shape go-to-market strategy and messaging
Your Goals
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Equip Sales and SDR teams with compelling messaging, assets, and battle cards
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Build and maintain a strong understanding of the competitive landscape
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Support strategic deals and contribute to winning high-value opportunities
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Drive go-to-market initiatives for key products and use cases
Your Impact
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Develop and maintain competitive intelligence and clear differentiation narratives
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Create and deliver sales enablement materials (battle cards, decks, messaging)
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Partner closely with Sales to improve win rates and deal execution
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Support RFPs and strategic deals with tailored messaging and insights
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Contribute to go-to-market strategy for new products and use cases
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Collaborate with Product and Engineering to translate technical features into customer value
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Build frameworks for content that support campaigns and sales conversations
What We Expect
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Experience in Product Marketing within:
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IoT
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Telecom / connectivity
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Or closely related industries
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Strong understanding of the IoT/telco landscape (non-negotiable)
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Experience in:
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Competitive analysis
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Sales enablement
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Go-to-market execution
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Ability to work cross-functionally with Product, Sales, and Marketing teams
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Strong storytelling skills — translating technical concepts into business value
Preferred Background
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Experience at IoT companies, connectivity providers, or modern telco environments
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Candidates from traditional telcos (e.g. Vodafone, Deutsche Telekom) considered only if they bring a modern, fast-paced mindset
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Experience in scale-ups or high-growth environments is a strong plus
What Great Looks Like
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You deeply understand the market, competitors, and customer needs
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You proactively identify gaps in messaging and positioning
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You create assets that Sales actually use and value
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You thrive in ambiguity and build structure where needed
Why This Might Not Be a Fit
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You don’t have experience in IoT or telecom
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You rely heavily on long ramp-up periods to understand technical products
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You prefer narrow ownership (e.g. only content or only strategy) vs. broad impact