What will your day-to-day work be like?
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Define and execute content planning for the B2B clinic segment, covering topics such as clinic management, patient acquisition, online visibility, reputation, operational efficiency, and digital tools for clinics.
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Create, adapt, and repurpose content across multiple formats, including blog articles, ebooks, webinars, email marketing, landing pages, and paid ads.
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Collaborate on the optimization of email workflows to improve open rates and click-through rates.
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Provide creative support to the paid media team, contributing with campaign ideas, copywriting, and support in video recording when needed.
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Support the local strategist in planning and executing content distribution across relevant channels.
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Translate, localize, and adapt content from English, ensuring clarity, consistency, and alignment with brand tone.
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Monitor and analyze the performance of content and marketing campaigns, making data-driven adjustments to maximize impact and conversions.
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Lead content projects end-to-end, coordinating with cross-functional teams such as product, design, sales, and paid media.