We are looking to fill the position of a qualified Product Marketing Manager Motorcycle - North Europe (m/f/d) as soon as possible.
Tasks / Responsibilities:
Marketing
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Marketing of key products using a variety of marketing tools and initiatives.
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Development of media plans with a special focus on local specialized media and influencers.
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Organization and execution of local product testing events.
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Lead the planning and organization of local trade shows.
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Use centrally provided marketing assets to create local POS materials.
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Develop and organize sell‑in contests and incentive programs for dealers.
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Manage existing partnerships and identify and establish new collaborations.
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Prepare, monitor, and optimize the marketing budget with a strong focus on achieving the highest possible ROI.
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Coordinate with the PR department to ensure appropriate media coverage.
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Primary responsibility for activities in the Central region (DACH + Nordics), while also identifying synergies and efficiencies with other regions in NORTH Europe – North region (UK/Ireland) and East region (Poland, Czech Republic, Hungary, Slovakia, Baltics).
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Coordinate with the MC Marketing Manager SOUTH Europe to identify synergies and cost efficiencies that can benefit the entire European region.
Motorsport
Required Qualifications and Professional Experience
Education, Master’s degree, other certifications:
- Completed commercial/vocational training and/or a university degree in Marketing, Business Administration, Communications, or a comparable field.
Professional Experience:
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Experience in the motorcycle industry, ideally with strong product and market knowledge.
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Relevant marketing experience in a similar position.
Technical / Functional Skills:
- Solid MS Office skills (Excel, PowerPoint, Outlook).
Language Skills:
- Business-fluent German and English, both written and spoken.
Soft Skills / Behavioral Competencies:
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High level of initiative, sense of responsibility, and strong team orientation.
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Excellent analytical and organizational skills combined with a structured, solution-oriented approach.
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Strong communication and networking capabilities.
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Ability to quickly understand complex matters and translate them into clear actions.
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Willingness to travel for occasional business trips