SEA Team Lead (m/f/d)

About the Job

We’re looking for a hands-on, strategic, and people-focused SEA Team Lead ready to take the next step in their career and help shape the future of our paid search marketing.

In this role, you’ll lead a small but mighty team of SEA Managers, driving performance, sharpening strategy, and fostering a culture of curiosity, growth, and accountability.

This is a key role in our digital marketing success, where leadership meets execution. You’ll guide the team while remaining actively involved in campaign management, optimization, and performance analysis.

This role offers an exciting opportunity for an experienced SEA professional who is ready to grow into a leadership role, helping strengthen team collaboration, improve processes, and drive strong PPC performance. You’ll collaborate closely with Vertical Managers and other stakeholders to align paid search initiatives with broader business goals, ensuring that every campaign contributes to meaningful growth.

Ideally, you’ll be based in Berlin and able to work from our office regularly. However, we’re also open to candidates located elsewhere in Germany, provided you’re happy to travel to the Berlin office regularly to collaborate with the team.

In short: this role blends team leadership, strategy, and hands-on campaign ownership - the perfect opportunity for an experienced SEA expert ready to make a real impact.

This is what you'll do

• Lead, mentor, and inspire a small team of SEA Managers - helping them grow through clear feedback, development plans, and smart processes.
  
• Own and manage 2-3 high impact SEA accounts, ensuring world-class execution and measurable performance.
  
• Prioritize, delegate, and empower - setting clear ownership and accountability across your team.
  
• Oversee and optimize day-to-day performance of Google and Bing campaigns, driving continuous improvement.
  
• Enhance and streamline workflows, templates, and processes for scalable, efficient SEA operations.
  
• Track, analyze, and report campaign results using tools such as SEMrush, Qlik Sense, and Excel/Sheets.
  
• Act fast on performance issues, ensuring campaign stability and ongoing results.
  
• Experiment and innovate, testing new strategies, formats, and channels to improve ROI.
  
• Collaborate cross-functionally with Vertical Managers and key business stakeholders to align paid search with company goals.
• Stay ahead of the curve - bringing the latest trends, tools, and best practices in digital advertising and search engine marketing (SEM) to the team.

This is what you’ve got

• Proven experience in digital performance marketing, with deep expertise in SEA campaign management and scaling for ROI.
• The confidence and motivation to lead a team and take ownership of performance.
• Analytical mindset with hands-on experience to uncover insights and opportunities. 
• Data-driven decision-making paired with strong executional skills. You can both plan the strategy and make it happen.
• Collaborative communicator who builds strong relationships with Vertical Managers and other stakeholders.
• Fluent in English, with the ability to align, influence, and challenge constructively; German is a plus.
• Ideally based in Berlin, or elsewhere in Germany with the flexibility to travel regularly to the Berlin office.
• Proactive, curious, and results-focused. You spot opportunities and act on them.
• Creative problem solver who thrives in a fast-paced, performance-driven environment.
• Feedback-friendly and committed to maintaining high standards across your team.

About Us

At We Love X, we build and run high-performing comparison platforms and conversion funnels that connect millions of users with the right products and services. As a market leader in SEA-based affiliation across multiple verticals, we turn high-intent traffic into scalable growth for our partners. Over the past years, we’ve also built one of the fastest-growing SEO businesses in our space, partnering with some of the world’s largest publishers. Beyond our own sites, We Love X constantly incubates new, performance-marketing-driven business models – from first idea to international scale.