Central Lead, Strategic GTM & Top Account Narratives (Office of the CCO)

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Job Category

Sales

Job Details

About Salesforce

Salesforce is the #1 AI CRM, where humans with agents drive customer success together. Here, ambition meets action. Tech meets trust. And innovation isn’t a buzzword — it’s a way of life. The world of work as we know it is changing and we're looking for Trailblazers who are passionate about bettering business and the world through AI, driving innovation, and keeping Salesforce's core values at the heart of it all.

Ready to level-up your career at the company leading workforce transformation in the agentic era? You’re in the right place! Agentforce is the future of AI, and you are the future of Salesforce.

The Central Lead, Strategic GTM & Top Account Narratives (Office of the CCO) is a pivotal role within the Central EMEA Go-To-Market (GTM) organization, reporting into the Office of the Chief Customer Officer (CCO). Our team partners with Central EMEA’s most strategic accounts to co-create successful CxO strategies, fostering long-term growth and mutual success.

This position is designed to amplify the impact of our top account successes by transforming unique insights from enterprise agentic transformations into repeatable frameworks, compelling thought leadership, and scalable tools. You will balance three core pillars: scale and enablement, thought leadership and executive storytelling, and strategic operations.

Your mission is to bridge the gap between frontline wins and regional excellence. You will translate complex customer successes into high-visibility narratives, inclusive playbooks, and data-driven toolkits that empower our teams to "Play Bigger & Higher" across the Central EMEA region.

Key Responsibilities

Narrative Strategy & Thought Leadership (Primary Focus)

• Executive Positioning: Develop external-facing concepts for CCO positioning, including keynotes and high-impact presentations for regional leadership.

• Inclusive Storytelling: Design executive-ready presentations and narrative frameworks that resonate with diverse audiences at customer engagements and industry forums.

• Strategic Communications: Lead the end-to-end communication strategy for the CCO team, ensuring messaging is accessible and aligned across various stakeholder groups.

• Insight Distribution: Curate and share bi-weekly "Voice of the Customer" insights via community channels, translating field learnings into actionable patterns and stories.

• Content Strategy: Create point-of-view pieces and case studies that showcase Agentic Enterprise transformation and customer-centric outcomes.

Strategic Operations & Community Connection

• Cross-Functional Partnership: Facilitate collaboration between the CCO team and functional partners (Global Industry COE, Professional Services, Solution Engineering, etc.) to ensure a unified approach.

• Community Building: Cultivate an active "Top Account Community" by organizing calls and forums that encourage peer-to-peer knowledge sharing and engagement.

• Performance & Impact: Track the adoption of playbooks and assets; provide insights on what is resonating in the field to support continuous improvement and identify areas for team development.

• Enablement Partnership: Work with Enablement teams to scale CxO-centric narratives and share best practices from top account motions.

Sales Acceleration & Methodology Scale

• Playbook Evolution: Maintain and enrich the Agentic Enterprise Playbook, integrating sales strategies across Leadership, Vision, Value, and Implementation.

• Content Curation: Organize field-generated materials and expert insights within centralized repositories to ensure easy access for all account teams.

• Feedback Loops: Establish structured processes to gather real-world feedback on the effectiveness of account plays, ensuring our methodology evolves with user needs.

What Success Looks Like

• CCO leadership is recognized as a regional thought leader through diverse external speaking engagements and published insights.

• High-impact, executive-ready presentations are delivered that directly influence the progression of strategic accounts.

• Scalable account playbooks are widely adopted across Central EMEA with measurable engagement.

• A thriving, inclusive community of 100+ practitioners engages regularly with content and peer learnings.

Requirements

• Experience: Demonstrated success in Enterprise GTM, Strategy, or Management Consulting within high-growth SaaS or global partner ecosystems.

• Creative Presentation Skills: Proficiency in crafting compelling visual narratives (preferably in Google Slides) with a strong eye for design and clarity.

• Industry Fluency: Deep understanding of 2-3 priority verticals (e.g., Financial Services, Manufacturing, Retail, HLS, Automotive, Media, Telco) and the ability to translate technical concepts into industry-specific stories.

• Exceptional Communication: A natural storyteller with the ability to distill complex concepts into clear, engaging content for C-suite audiences.

• Stakeholder Partnership: Proven ability to build trust and influence outcomes within a matrixed organization through collaboration and relationship-building.

• Organizational Agility: Strong project management skills with the ability to navigate multiple workstreams and prioritize effectively in a fast-paced environment.

• Proactive Mindset: A self-motivated learner who takes initiative, values high-quality output, and thrives when exploring new approaches in emerging market categories.

• Adaptability: Comfortable navigating ambiguity and helping others find clarity within dynamic, evolving topics.

• Values Alignment: A commitment to our core values: Trust, Customer Success, Innovation, Equality, and Sustainability.

Unleash Your Potential

When you join Salesforce, you’ll be limitless in all areas of your life. Our benefits and resources support you to find balance and be your best, and our AI agents accelerate your impact so you can do your best. Together, we’ll bring the power of Agentforce to organizations of all sizes and deliver amazing experiences that customers love. Apply today to not only shape the future — but to redefine what’s possible — for yourself, for AI, and the world.

Accommodations

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We warmly invite applications from individuals with a severe disability status (Schwerbehinderung). Salesforce is committed to equality and creating a workplace that reflects society. We set ambitious goals for representation, emphasize accessibility and inclusion, and continuously learn and improve. Learn more about our inclusion initiatives here (https://www.salesforce.com/company/accessibility/workplace-resources/#ally-sf-benefits). In 2019, Salesforce joined The Valuable 500 to champion disability inclusion in business leadership.

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