-
You love the internet.
-
You turn insights into ideas and ideas into campaigns that actually work: creatively surprising, culturally relevant, and (pretty please) not generic.
-
As a Skill Lead, you guide the concept team both professionally and disciplinarily and you’ve done this before (or can convince us why you’re still the perfect fit).
-
You can spot when a concept has potential, know how to take it to the next level, and provide feedback that genuinely helps.
-
Your toolkit? Narrative arcs like a Netflix series and campaign dramaturgy with a popcorn effect (yes, ChatGPT said “popcorn effect”).
-
You work closely with Art, Strategy, and Account teams: side by side, not in silos. (Teamwork > titles)
-
You stay curious. About new platforms, old trends, TikTok lingo, and whatever will be trending in group chats tomorrow.