Regional Marketing Manager Whole Blood International + APAC (m/f/d)

As Regional Marketing Manager Whole Blood (m/f/d), you will shape the market development strategy for our Transfusion Medicine and Cell Therapies (TCT) line across the International & APAC region.

In this high-impact role, you act as the strategic driver of growth by aligning markets, integrating teams and digital connectivity solutions, and defining a strong regional vision for our blood collection categories.

Your Responsibilities:

• Design and execute a comprehensive market development strategy for the Whole Blood Transfusion (WBT) line across the region

• Oversee and optimize the WBT product portfolio, with a strong focus on differentiation through BPUs and connectivity solutions

• Identify untapped markets (“white spots”) and lead therapy development initiatives

• Develop and implement clear positioning, competitive differentiation, and regional go‑to‑market strategies

• Analyze market trends and provide strategic recommendations through structured performance reporting

• Coordinate regional priorities and ensure successful implementation with local adaptation

Your Qualifications:

• Bachelor’s degree in Marketing, Business Administration, Biomedical Engineering or a related field

• At least 5 years of experience in marketing or product management within the medical device or healthcare industry, including 3+ years in a leadership role

• Strong track record in managing regional market strategies, ideally in transfusion medicine or medical technology

• Solid knowledge of regional and international healthcare/medical device industry regulations, standards, and trends

• Proven ability to drive market share growth, develop competitive pricing, and manage product positioning across multiple markets

• Strong financial acumen including budgeting, P&L management and ROI-driven decision-making

• Excellent English skills (written and spoken); German or additional languages are an advantage

Drive the future of MedTech — become part of #futurefresenius and apply now via our online portal!