Event Sponsorship Sales Manager

Overview

About the Role & Team 

As Event Sponsorship Sales Manager, you will join a dynamic and collaborative global events sales team responsible for driving commercial growth across IDC’s full portfolio of European events. Reporting to a line manager based in Spain, you will be part of a team of six experienced sales professionals located across Europe. Together, the team sells the entire array of IDC events, including European Xchanges, country-based conferences, and bespoke Roundtable events and webinars to ICT vendors. 

You will be responsible for events sales a set of large European ICT vendors as well as focus on selling event sponsorships to IDC events across  the Nordics, Netherlands and the DACH region, working closely with IDC account management teams to develop strategic, multi-event partnerships with leading ICT vendors. Our portfolio spans a wide range of technology themes and formats — from intimate executive roundtables to large-scale conferences. More information about IDC’s European events can be found here: https://www.idc.com/eu/events/ 

This is a high-impact, revenue-generating role suited to a commercially driven sales leader who thrives in complex enterprise environments and enjoys building long-term, consultative relationships across diverse European markets. 

  What You’ll Do 

• Undertaking direct sales of IDC events portfolio (European Xchanges, scheduled conferences and custom events) to European account base to meet annual quota 

• Collaborating with IDC European account managers to identify events prospects within all assigned accounts and driving business development activity for conference sponsorships, bespoke custom events and the European Xchanges 

• Researching and identifying new opportunities and new prospects to sustain and build healthy pipelines  

• Working closely with the different event managers to align on timing, delivery and scope for events and to input on sales tools and proposals  

• Delivering strategic and bespoke proposals and pitches to senior level contacts, over the phone and face to face as well as identifying opportunities for upsell  

• Arranging and conducting virtual and face to face meetings with key European marketing and event decision makers from ICT vendors, to position multi event solutions and annual campaigns to support their business objectives  

• Attending selected conferences as commercial lead ensuring high level of customer service, delivering of sponsorships and initiating repeat business opportunities  

• Mapping client needs to the most relevant event formats and topics 

• Maintaining accurate CRM updates and tracking in Salesforce 

• Staying informed about technology trends and market developments to support prospecting and targeting.  

• Contributing to team meetings with insights and best practices 

  

What You Bring 

• Hunter Mentality: Self-driven, results-oriented, and skilled at pipeline generation and strategic territory management within complex stakeholder environments. 

• Strong sales acumen is mandatory, proven experience from events or sponsorship sales is preferred 

• Approximately 5+ years of enterprise sales experience, with a proven track record in business development. 

• Fluency in English is required, German, Danish/Dutch or Swedish will be a plus  

• Proven experience in managing the full sales cycle, including prospecting and direct engagement. 

• Strong passion for acquiring new logos with a successful track record of onboarding major clients. 

• Strong interpersonal, collaborative skills and the ability to work in a remote and global team environment. 

 

Why This Role Stands Out  

At IDC, your work helps shape how the world understands technology and where it goes next. You collaborate with curious, high-caliber colleagues who value rigor, integrity, and shared success. As the premier global provider of trusted technology intelligence, IDC equips business and technology leaders with the evidence they need to make confident decisions. Our insights inform strategy, investment, and innovation across industries and regions.  

  

Recognized by IIAR as Analyst Firm of the Year for five consecutive years, IDC sets the standard for credibility and impact. With more than 1,000 analysts worldwide and a truly global perspective, we combine deep expertise with practical relevance. Here, your ideas matter, your voice is heard, and your contributions provide the insights leaders rely on every day. It is meaningful work, backed by a culture that supports growth, collaboration, and long-term career development with a globally respected brand. 

 What We Offer 

• A permanent, full-time position with a very flexible hybrid working model. 

• A benefit package to complete your salary. 

• An environment where you can explore new areas outside your specialty and stay engaged with work you enjoy. 

• A position in a highly professional and globally respected market research and advisory firm, where initiative leading to results is rewarded. 

  

  

Equal Opportunity Employer 

IDC is committed to providing equal employment opportunities for all qualified persons. Employment eligibility verification required. We participate in E-Verify.

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