Company
Puma
Location
PUMA Way Headquarters, Germany
Employment type
Full-time
Seniority
Manager
Primary category
Digital Marketing
Posted date
12 Mar 2026
Valid through
11 May 2026
Translation of seasonal product strategy into a launch calendar & readiness dashboard
Own end-to-end product launch readiness across PUMA.com ensuring products meet all readiness checks (data, content, assets) before go-live
Oversee workflows between PLM, PIM, DAM, CMS, and eCommerce platforms
Manage activation timelines aligned to GTM calendar, coordinating closely with Merchandising, Content Ops and regional/local teams
Improve processes, tools, and automation to scale product activation for high SKU volumes
Track and report on key metrics
Drive continuous improvement based on launch performance insights
Lead and develop am team of Product Activation Managers
Prioritize workload and ensure efficient execution of seasonal launches.
6+ years of experience in eCommerce operations, product data or digital catalog management
Strong understanding of product data ecosystems (PLM, PIM, SAM, CMS)
Proven experience managing large-scale SKU launches
Exposure to automation tools, scripting logic, or AI-assisted data enrichment (e.g., workflow automation, data classification, or generative AI tools)
Analytical mindset with experience using data to optimize operational processes
Experience in retail, sportswear fashion preferred.
PumaPUMA Way Headquarters, Germany
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