ABOUT THE ROLE
At Mindfuel, we build enterprise pipeline in complex B2B SaaS environments with long sales cycles and multiple stakeholders. Quality, relevance and qualification matter more than call numbers.
As our Enterprise Business Development Representative, you will own the top funnel engagements and will report to our Founding Account Executive and CEO. You will identify and prioritize strategic accounts, craft personalized, high-touch outreach sequences, and run structured early-stage qualification conversations that convert into real pipeline opportunities.
You are responsible for ensuring that initiatives with clear business relevance, engaged stakeholders, and a defined next step enter our sales pipeline.
From day one, you will be part of a tightly aligned sales team. Business Development is not a separate function at Mindfuel, but an integral part of our enterprise sales motion.
What will be your responsibility
- Identify and prioritize strategic enterprise accounts together with Sales
- Execute account-based strategies across 1:few and 1:many tiers
- Design and run highly personalized, multi-channel outbound campaigns
- Create tailored messaging for different personas and buying stages
- Conduct structured qualification calls to uncover business initiatives, challenges, and ICP fit
- Define and uphold clear MQL and SAL criteria
- Ensure smooth handover to Sales with documented context on qualification insights
- Track lead progression and continuously assess pipeline quality
- Ensure proper CRM hygiene, tracking and attribution
- Support participation in relevant industry events as part of account strategies
- Run regular analyses and post-mortems to continuously refine our outbound motion
This role is about building a repeatable and high-converting enterprise pipeline engine. Not about mass outreach or vanity metrics.
What you'll need
- 2+ years of experience in B2B SaaS demand generation, SDR, BDR or outbound roles
- Experience targeting enterprise or complex B2B environments
- Proven track record in personalized outbound and strategic account targeting
- Confidence running structured early-stage qualification conversations
- Ability to uncover underlying business challenges and identify key stakeholders in complex organizations
- Strong understanding of enterprise buying processes and longer sales cycles
- Analytical mindset and experience working with funnel metrics and conversion rates
- Focus on opportunity and conversion quality with a data-driven approach
- Hands-on experience with HubSpot or comparable CRM systems
- Clear and structured communication skills in English and German
- Strong ability to build authentic relationships and read people well
- Natural curiosity and strong interpersonal intuition
- Creativity in crafting outreach angles and testing new approaches for lead generation
- High ownership mindset and proactive approaches to improve targeting and messaging
- Strong team orientation and a genuine desire to win together
What we'll offer you
- A key role in building our enterprise sales motion at an early stage
- Direct collaboration with our CEO and Founding Account Executive, shaping how we sell from the ground up
- Real impact on positioning, ICP definition and pipeline strategy
- A remote-first setup with access to our Munich office and backyard workspace
- Flexible working hours and a “take what you need” vacation policy
- Competitive compensation and virtual ESOP, so you participate in our long-term success
- A highly ambitious environment focused on performance, quality and growth
- The opportunity to grow as Mindfuel scales
- A team of motivated, kind and inspiring colleagues
- Regular team events and some friendly Spikeball or Table Tennis matches
- The chance to join a growing SaaS company in the Data & AI space at the ideal moment to make a lasting impact
Extra props for
- Experience executing account-based marketing strategies
- Deep HubSpot expertise, including workflows and automation
- Experience with LinkedIn campaign tools or multi-channel outreach platforms
- Experience designing advanced segmentation and targeting strategies
- Experience in enterprise SaaS or technical infrastructure environments
- Familiarity with MEDDPICC or comparable enterprise qualification methodologies