Fluence (Nasdaq: FLNC) is a global market leader delivering intelligent energy storage and optimization software for renewables and storage. Our solutions and operational services are helping to create a more resilient grid and unlock the full potential of renewable portfolios. With gigawatts of successful implementations across nearly 50 markets, we are transforming the way we power our world for a more sustainable future. For more information, please visit fluenceenergy.com.
Job Description:
Fluence is seeking a Senior Communications Manager to lead media relations, crisis communications, and thought leadership activities in Germany and Europe. This role will help strengthen Fluence’s brand, support our reputation as a trusted energy storage partner, and help position the company as a leading voice on the future of the grid.
The Senior Communications Manager will be part of the global Corporate Communications team and will report to Fluence’s Director of External Communications. In this highly cross-functional role, you will partner closely with market-level leadership, sales, marketing, policy, and other teams to develop and execute communications strategies that support business growth, manage issues, and build trust with customers, policymakers, and media.
You will oversee day-to-day media relations and thought leadership efforts for Germany, the UK/Ireland, and key emerging EMEA markets, and you will assist with market-level crisis and issues communications planning and response. This is a hands-on role that combines strategic thinking with strong execution skills, particularly in media engagement, content development, and proactive storytelling.
As the Senior Communications Manager at Fluence, you will:
- Lead media relations in Germany, and across Europe, including identifying priority stories, building relationships with key journalists, managing local agency partners, and proactively pitching news and thought leadership angles that support Fluence’s local and global narrative.
- Develop and execute market-level communications plans aligned with global corporate communications strategies, with a particular focus on energy storage, renewables integration, grid modernization, and data center growth.
- Draft and localize high-quality external content, including press releases, media statements, op-eds, bylined articles, talking points, Q&As, and briefing documents.
- Support market-level thought leadership, including shaping messaging and developing content.
- Develop and publish engaging market-level social media content across relevant platforms to amplify key communication initiatives, ensuring alignment with brand voice and campaign objectives.
- Coordinate and execute market-level press conferences and provide communications support for market-level events such as ribbon cuttings and public policy briefings.
- Assist with crisis and issues communications in Germany, the UK/Ireland, and the broader EMEA market, including monitoring issues, preparing holding statements and Q&As, and supporting incident response, in coordination with global communications.
- Provide counsel to internal stakeholders in collaboration with the Director of External Communications on media engagement, messaging, and reputational considerations, helping market-level leaders and spokespeople navigate complex and sensitive topics.
- Work closely with marketing and sales teams to ensure communications efforts support pipeline development, customer engagement, and key commercial milestones, including strategic project announcements.
- Collaborate closely with the local policy and public affairs teams to develop and lead policy-based communication campaigns in line with the strategic business priorities across various markets
- Coordinate local amplification of global announcements, adapting messaging for local audiences and ensuring consistency with global positioning and brand voice.
- Monitor and report on media coverage and communications performance across Germany, the UK/Ireland, and key EMEA markets, providing regular insights and recommendations to the global Corporate Communications team.
- Help maintain and evolve Fluence’s messaging and narratives to reflect market-level priorities, regulatory developments, and customer needs, while staying aligned with global reputation and thought leadership pillars.
- Assist with market-level internal communications initiatives as needed.
What will our ideal candidate bring to Fluence?
- 6-10 years of experience in external communications, public relations, or corporate communications, ideally with a focus on media relations and thought leadership in the energy, infrastructure, technology, or related sectors.
- Proven experience working with media in Germany and/or the UK/Ireland, including established relationships with energy, business, technology, and policy reporters; experience across additional EMEA markets is strongly preferred.
- Proven experience working with market-level agencies, managing scope of work, budgets and deliverables.
- Energy industry experience strongly preferred, particularly in renewables, grid infrastructure, utilities, or energy storage; familiarity with policy and regulatory debates in the energy sector is a plus.
- Bachelor’s degree required, preferably in communications, public relations, journalism, marketing, public affairs, or a related field.
- Demonstrated ability to translate complex, technical topics into clear, compelling stories for business, policy, and general audiences.
- Experience supporting or managing crisis and issues communications, including preparing holding statements, Q&As, and internal guidance under time pressure.
- Strong writing and editing skills, with the ability to adapt tone and style for different audiences and channels.
- Comfort working in a global, matrixed organization, collaborating across time zones with colleagues in corporate communications, marketing, legal, policy, operations, and commercial teams.
- High attention to detail, strong organizational skills, and the ability to manage multiple projects and deadlines in a dynamic, fast-paced environment.
- A growth mindset and collaborative approach. Comfortable taking initiative, giving and receiving feedback, and contributing to a global team culture of learning, experimentation, and continuous improvement.
- Proficiency in MS Office Suite and familiarity with media monitoring and media relations tools; experience with social media and digital channels is a plus.
- English and German fluency required. Fluency in another European language is a strong plus.
Our Culture
At Fluence, our culture is the foundation that drives our ambitious growth strategy and fuels our mission to transform the future of energy. Our core cultural pillars empower us to innovate, collaborate, and lead with purpose, ensuring we continue to deliver unparalleled value to our customers and the world.
Unleash Voices
We believe every voice matters. We encourage openness, active listening, and decisive action to create a culture where everyone has the opportunity to contribute to our success. We foster an environment where diverse perspectives are heard and valued, driving innovation and progress.
Customer Fluent
Our customers are at the heart of everything we do. We’re committed to delivering exceptional value that exceeds expectations by understanding our customers' needs and adapting swiftly to meet them. Our deep focus on customer satisfaction drives us to continuously improve and innovate.
Infinite Impact
We are committed to creating the impossible. We push boundaries to deliver sustainable, game-changing solutions that shape a brighter, more energy-efficient future for all. Our team is passionate about making a lasting impact that will resonate for generations to come.
All In
We are all in for growth. Our teams are relentlessly focused on identifying and seizing opportunities that propel us forward. We embrace an ownership mindset, pushing ourselves and each other to accelerate progress and create lasting success.