About Hunkemöller
At Hunkemöller, we create moments that matter, together. As Europe’s leading lingerie brand, we combine heritage, innovation, and a deep understanding of our customer to build inspiring products and experiences. We are transforming the way we work across product creation, sourcing, and go-to-market, and this role will be central to that journey. If you are energized by pace, product, and people leadership, this is an opportunity to make a real impact.
Your impact
You will lead the Buying function to deliver a compelling, profitable, and customer-focused product offer across all channels.
You will own end-to-end seasonal buying execution, ensuring strong range architecture, on-time delivery, and commercially sound buy decisions.
You will play a key leadership role within the Product organisation, balancing strategic direction with hands-on execution and cross-functional collaboration.
You will be accountable for category performance, driving margin, value, and long-term business growth.
Reporting line and key partnerships
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Reporting to the Director of Buying & Technical, you will work as a senior leader within the Product organisation.
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You will partner closely with Design, Merchandising, Technical, Operations, Marketing, IT, Logistics, CSR, suppliers, and channel teams.
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You will build strong relationships across the business to align product vision, sourcing decisions, and go-to-market execution.
What you will do
Lead product excellence
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Lead and inspire the Buying team to deliver aspirational, brand-right, and commercially strong product ranges.
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Embed deep customer understanding into assortment decisions, ensuring relevance across categories, channels, and seasons.
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Partner cross-functionally with Design, Merchandising, Technical, Marketing, and Operations to deliver ranges that are both exciting and executable.
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Drive excellence in product build-up, buy readiness, and launch execution.
Own sourcing, costing, and value creation
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Lead a proactive and data-driven approach to costing, supplier planning, and forecast accuracy.
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Use open costing and smart negotiation to improve margin while protecting product quality and brand standards.
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Drive consolidation strategies across categories, components, and materials to simplify the product landscape and unlock scale benefits.
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Build strong supplier partnerships and increase transparency across the value chain to create long-term commercial advantage.
Deliver end-to-end execution
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Own end-to-end Buying execution, ensuring strong governance, clear prioritisation, and on-time delivery across the critical path.
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Act as a senior gatekeeper for key milestones, ensuring product development moves forward with pace and discipline.
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Lead go-to-market execution with cross-functional partners so launches are trade-ready and aligned to commercial goals.
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Strengthen ways of working, data quality, and operational discipline across the product lifecycle.
Drive commercial performance
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Work in close partnership with Merchandising on seasonal trade, range architecture, and in-season performance.
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Shape line plans, option depth, and price architecture that reflect customer needs, channel strategy, and brand direction.
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Create a strong trading culture that drives productivity, agility, and proactive decision-making.
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Make commercial decisions that balance product ambition, margin, speed, risk, and production feasibility.
Lead people and transformation
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Coach and develop a high-performing Buying team with clear accountability, strong capability building, and succession planning.
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Act as a transformation leader, embedding new ways of working, governance, and operating discipline across the Product organisation.
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Bring energy, clarity, and leadership to senior discussions, helping shape business planning and strategic direction.
What success looks like
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Customer-right, brand-right ranges that are clear, relevant, and commercially strong.
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On-time, trade-ready launches supported by strong critical-path ownership and cross-functional alignment.
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Improved margin and better value creation through smart costing, negotiation, and sourcing choices.
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A high-performing Buying team with strong ownership, clear priorities, and room to grow.
Who you are
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You are passionate about product and deeply connected to the customer.
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Deep understanding of the lingerie, apparel, and swim market, with proven end-to-end business acumen and commercial instinct.
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Strategic, analytical thinker with the ability to translate insight into clear execution and prioritisation.
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Proven leader who inspires teams and drives change in a fast-paced retail environment.
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Collaborative, confident in constructive challenge, and acts with integrity.
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Commercially astute, resilient, and outcome-driven.
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Challenges the status quo and delivers results under pressure.
Skills & Competencies
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Proven senior Buying leadership experience within fashion retail, with deep end-to-end ownership from concept through to production and trade.
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Strong, hands-on experience in open costing, including cost-breakdown analysis, margin engineering, and supplier negotiations.
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Demonstrated ability to drive material/component consolidation strategies—leveraging the Toolbox—across categories to improve margin, speed, and operational efficiency.
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Solid experience in production planning, including capacity considerations, lead-time optimisation, and alignment of buy decisions to GTM calendars.
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Experience influencing upstream value-chain cost drivers, including engagement with second- and third-tier suppliers and/or nominated sub-suppliers (raw materials, components, and processing/finishing).
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Deep understanding of product build-up, including option depth, buy quantities, phasing, and readiness for on-time, trade-ready launches.
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Commercially astute, able to balance product ambition, customer needs, cost, margin, and execution realities.
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Strong communication, influencing, and relationship-building skills.
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Ability to manage ambiguity, set priorities, and deliver under pressure.
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Proficient in Buying systems (PLM, SAP) and critical-path management.
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Comfortable operating at pace, making prioritisation and trade-off decisions in complex, fast-moving environments.
Are you a strategic and commercial Buying leader ready to shape the future of product at Hunkemöller? We are looking for a Head of Buying who can bring vision, pace, and excellence to our product organisation while creating customer-focused ranges that drive growth across channels.