Summary
Lead B眉hler's content strategy and production capability,聽establishing聽corporate frameworks while building a high-performing team that serves as strategic consultants and production partners to business units,聽regions聽and corporate functions. Transform corporate communications from channel-focused execution to stakeholder-centered content that informs our customers' decisions and shapes our stakeholders' opinions, translating complex industrial narratives into compelling content across digital and traditional channels.聽
Job Responsibilities
You establish corporate content strategy frameworks aligned with brand narrative and business priorities for diverse external stakeholders (customers, prospects, partners, industry, public)聽聽
You own corporate digital channels (web, LinkedIn, YouTube) and provide strategic consulting to regions, business units, and marketing on communication approach, channel selection, and stakeholder engagement聽聽
You lead and develop a multidisciplinary team as strategic business partners, fostering a culture that balances strategic thinking with production excellence聽
- You oversee editorial quality for team-produced content and ensure quality standards for business unit and regional content developed through team consultation聽(written, video, digital, multimedia)聽聽
Qualifications
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Degree in聽Business Administration,聽Communications, Marketing as well as 10 years experience in corporate communications, content strategy, or editorial leadership in B2B industrial/technology sectors, with聽demonstrated聽ability to create content frameworks that work across cultures while allowing for local market adaptation聽聽
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Experience leading teams or projects with聽demonstrated聽ability to coach, develop, and influence others聽聽
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Deep expertise in editorial craft, digital content, and multi-channel storytelling
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Strong strategic thinking with hands-on execution capability and excellent stakeholder management and consulting skills聽聽
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Very good communication skills in German and English (Level C1)