Your contribution to something big:聽
Drive the Amazon EU digital shelf experience for the Bosch Power Tools brand by combining AI-powered content strategies, ecommerce optimization, and brand excellence to increase visibility, conversion, and consumer engagement.
AI-Powered Content Strategy & Automation
-
Develop and execute AI-driven strategies to accelerate the creation, localization, optimization, and scaling of ecommerce content.
-
Leverage AI and automation tools to improve operational efficiency, content quality, and speed-to-market.
-
Create search-optimized product storytelling tailored to Amazon algorithms and AI-powered shopping experiences (A10, Cosmo, Rufus).
-
Identify and Implement content optimization use cases utilizing automation tools and AI support
Performance & Content Optimization
-
Analyse content performance and ecommerce KPIs (traffic, conversion rate, engagement, visibility) to continuously optimize the digital shelf experience.
-
Conduct competitor benchmarking and content intelligence analysis to identify trends, opportunities, and best practices.
Content Maintenance
- Upload ecommerce assets across all Amazon marketplaces in Europe utilizing API tools and drive the transition of manual tasks into automated processes
Cross-functional Collaboration
-
Collaborate closely with central marketing teams, ecommerce stakeholders, and Amazon Key Account teams to align content strategies with business objectives.
-
Support initiatives focused on improving customer journey, online visibility, and sales performance.
Governance & Quality Assurance
- Ensure all ecommerce assets comply with brand standards, Amazon requirements, and consumer expectations across EU marketplaces.